Kärcher “Battery Universe”

Client: Kärcher

Year: 2019


About the project

With the Battery Universe, Kärcher shows that all its battery products – Professional and Home & Garden – are compatible with each other and are not inferior to the performance of wired devices. This inspired the idea of portraying the universe as a sci-fi world in which the batteries are capable of powering the enormous generation ship “Alfred” with so much energy that even the latter can perform a FTL (Faster than Light) jump.

The project was produced in-house from the very first idea to the production without the involvement of an agency that would usually provide us with a concept. Due to this circumstance we were very free in our creativity and were able to win the customer for our vision very early with strong concepts and designs.


Supervisor:                        Emanuel Fuchs
Producer:                           Francesco Faranna
Art Director:                      Adam Wesierski
Executive Producer:        Heiko Burkardsmaier

CG Supervisor:                 David Anastacio
Comp Supervisor:           Stephan Schäfholz
FX Supervisor:                 Mariusz Wesierski

3D Artist:                          Alex Müller-Perlefein
3D Artist:                          Daniel Klos
3D Artist:                          Luis Ramsauer
3D Artist:                          David Dias
3D Artist:                          Fritz Beck
3D Artist:                          Matthias Heimgärtner
3D Artist:                          Georgios Mouroussidis
3D Artist:                          Moritz Trieu
3D Artist:                          Thorsten Gätz
3D Artist:                         Jürgen Bilstein
3D Artist:                         Christian Sawade-Meyer
3D Artist:                         Przemek Trznadel

Matte Painting:                Felix Flad

Compositing Artist:          Lukas Fabian
Compositing Artist:          Timo Hanczuk
Compositing Artist:          Jörg Schmidt
Compositing Artist:          Anselm Fischer
Compositing Artist:          Johannes Masanz
Compositing Artist:          Gus Martinez
Compositing Artist:          Florian Franke
Compositing Artist:          Jan Burda

Coordinator:                      Lutz Marquardt
Coordinator:                      Claudia Ceniceros
Coordinator:                      Iggy Rau

Editorial:                             Tobias Pfeiffer
Editorial:                            Jörg Wohnsiedler                           

Motion Graphics:              André Christopher Gerhardt

Sound Design und Mix:   Tobias Scherer

Music:                                Klangerfinder


About Kärcher

Alfred Kärcher SE & Co. KG is a German family-owned company that operates worldwide and is known for its high-pressure cleaners, floor care equipment, parts cleaning systems, wash water treatment, military decontamination equipment and window vacuum cleaners. Headquartered in Winnenden, Germany, it produces both cleaning equipment and full cleaning systems. The world market leader in cleaning technology, employs more than 10,000 people worldwide. 


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