Mackevision
12. December 2019
25 years Mackevision – Time to celebrate!
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On December 12, 1994 it all began… Mackevision was founded as a conventional post-production company in Sindelfingen. Today, Mackevision is one of the global market leaders in Computer Generated Imagery (CGI.) More than 600 people work at the branches in Europe, Asia and the USA.

Today, we are celebrating our 25th anniversary. We are celebrating 25 years of excellence – for a world without distinction between digital and real. We are game changer, we disrupt industries, and we came to stay.

It’s not just a corporate anniversary, it’s an anniversary of a family that only grew strong defying the odds!

 

Our Vision Engine!
Armin Pohl is a visionary and forward thinker when it comes to Computer Generated Imagery (CGI) and high-end 3D visualization. His passion for creative design and aesthetics was obvious at a young age. Inspired by the work of his grandfather who was a graphic artist and photographer, Armin Pohl constantly looked for innovative ways of expressing his ideas. He underwent the classic training as a graphic designer and shortly afterwards focused strongly on the 3D world. He has been part of the Mackevision team since 1995, when he started building up the graphics and 3D department. With his knowledge and his position as CEO, he developed ideas of future high-end visualization and created new innovative solutions for Mackevision that are industry standards today. He steered the company to one of the global market leaders in Computer Generated Imagery (CGI.)

 

Joined for the future!
In 2018, we became part of Accenture Interactive, the world’s fastest growing experience agency. Together, we are the marketing service provider of the future.

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Mackevision is not only expanding the portfolio of Accenture but also adding to the capabilities of Accenture Interactive in the field of digital services, providing state-of-the-art visualizations for a throughout immersive customer experience which is the core of the digital transformation.

For three years already, the US specialist magazine Ad Age has ranked Accenture Interactive as the world’s biggest digital agency. We are proud to be part of the Accenture Interactive Family where creativity meets technology to create purpose for our clients globally.

 

Mackevision unites creativity with technology
Mackevision unites creativity with technology to create purpose. We set pioneering trends, develop ideas of future high-end visualization and create new innovative solutions that are industry standards today.
Check out what some of our thought leaders have to say:

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Timo Fürtsch, CTO Mackevision:
“More and more clients request complete Begin2End customer experiences from strategy, design & development including operations and maintenance of software, hardware and content. As part of Accenture it is our goal to integrate our visualization and technology expertise into astonishing personalized experiences on any device at any time in the digital customer journey of our clients. To reach this goal data and technology are the enablers to shift from “Content is King” to “Experience is King” which means to create the necessary experience in real-time to each single person. One very promising use case is hyper personalized content based on Digital Twins for e-commerce, advertising and product exploration i.e. cars that explain their features for each client in a virtual environment.”

 

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Steffen Bärenfänger, Global Creative Lead:
“Our mission at Mackevision is to help brands to transform their customer’s product experience into a fascinating journey. We do this by teaming up creative talents with brand consultants and IT specialists, combining the best of both worlds to „create reality”. For us technology is one of the driving forces behind great ideas. It can trigger the creative process and thus lead to amazing result. Great experiences can touch the hearts of the audience and facilitate a dialog among society as a whole. While an idea is only really strong when it works independently and completely self-contained, technology can become an immense enhancer to this idea, proving that the idea works and is fun in use.”

 

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Kian Saemian, Vice President Future Technologies:
“The present is constantly at the forefront of our minds. Because we are thinking about the future, because we have always pioneered the CGI industry of tomorrow and because we keep reinventing ourselves, by going back to the beginning – everytime. Many things have changed since 1994, but some things will never change. Our core endeavor to lead the pace. Accordingly, technology plays a key part in our overall strategy. The secret is always to understand the right technology for the specific use-case. For Mackevision, technology was and is always our vehicle to provide even better services, solutions and finally whole new ecosystems with our strong partner at our side – Accenture.”

 

We create reality for a world without distinction between digital and real.
We create the “WOW” – our premium quality sparks emotions. We create reality for a world without distinction between digital and real.

We leverage our creative expertise to effectively showcase products, apply future technologies to create premium applications, and are at our clients side at every stage from data preparation to visualization. We are connecting technology and creativity for a seamless and fascinating client journey.

At this point we want to thank our clients and partners for being part of our  journey, for putting trust in us and believing in our visions. Thanks and cheers to many more exciting years to come!

 

Taking your brand experience to the highest level
We aim to create realities in which digital is not the opposite of real. Task us with creating and producing the right strategy and content for each stage of the client journey and we’ll take your brand experience to the highest level, forging lasting customer loyalty.

Needless to say, we are already setting the course for our “moon landing” in 2020 with the goal of producing cool, highly individualized digital information that is useful for the customer at the touch of a button. Stay tuned!

 

We create award winning inspiration
Drawing on the best available technologies and our exceptional portfolio, we aim to create realities in which digital is not the opposite of real. We pursue our pioneering role and reinforce our position as an international innovation driver from Germany.

 

It takes all kinds of people to build a city.
Drawing on the best available technologies and our exceptional portfolio, we aim to create realities in which digital is not the opposite of real. We pursue our pioneering role and reinforce our position as an international innovation driver from Germany. The Mackevision Spirit is legendary. In 25 years, we have achieved so much that we can be proud of: We have set up new branches globally, conquered new industries, established long lasting client relations, continuously acquired new competencies, created new pipelines, offerings and services, recruited top talents and also won numerous awards. Now, we are about to again reinvent ourselves. To maintain who we are: The best company in our industry. And this is only possible with all of you: The best Team in the world!

 

Celebrating 25 years.
We are celebrating 25 years of excellence – with our partners and clients and for a world without distinction between digital and real.
It’s not just a corporate anniversary, it’s an anniversary of a family that only grew strong defying the odds. Happy anniversary!

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